Get social in the South Island

31 May 2016

Social media is playing an increasingly significant part in people’s daily lives, it is an accepted platform to promote business and it is a fun and efficient way to increase brand exposure. It therefore makes sense that social media activation tools should be considered for events where leverage is an objective.

In response to this need, Christchurch based event management company 360 Degree Events are excited to partner with Live World to make their Instagram Social Printer available for South Island based events. 

The Instagram Social Printer is a stylish and interactive device which instantly prints copies of photos taken during an event that are uploaded to Instagram using a unique event specific hashtag. It is a fun process that results in increased online exposure for events and brands via social media platforms such as Instagram and Facebook and has the added benefit of providing guests with a 5”x7” event branded photo as a souvenir of their experience.   

360 Degree Events are launching this partnership at New Zealand’s largest event trade show to be held in Auckland in mid-June; MEETINGS 2016. Working in collaboration with the Christchurch & Canterbury Convention Bureau and the Christchurch Airport, they are sponsoring this social media activation and encouraging exhibitors and buyers alike to take a photo of themselves anywhere at the event, upload it to their Instagram accounts using the unique hashtag #headsouth and then visit the Christchurch Airport Lounge to collect their free photo.

“We are constantly looking for innovative and engaging solutions for our clients to help them achieve their marketing and business objectives” said Karen Hamilton, Managing Director of 360 Degree Events. “So when we discovered the Live World Instagram Social Printer we could see huge potential for enhancing a large variety of events by leveraging off individual and business social media profiles to significantly increase brand reach. We are delighted to be bringing this technology to the South Island”.

The product is simple and effective … Click, Tag and Collect and is a brilliant way to build relationships and increase social media presence.  Trained staff are available to assist and the product also includes comprehensive post event reporting to measure the exposure and impact online.

Find out more about this product at MEETINGS or visit www.360de.co.nz for further details.